Fixed Term Contract - 12 month Maternity Cover role.

LOCATION:
Based from Head office, York

MAIN PURPOSE OF ROLE:
To develop, implement and manage marketing plans, strategies and deliverables which support the company's business goals for a range of existing and new veterinary pharmaceutical products in a variety of clinical areas.

KEY RESPONSIBILITIES & ACCOUNTABILITIES:

- Research, prepare and implement product marketing plans and sales forecasts
- Design and implement market research to deliver customer and market insights
- Provide technical backup and product training and support to the sales force, customer service and veterinary customers
- Design, develop, plan and place impactful marketing initiatives across internal and external customer segments
- Manage within agreed budgets the design and implementation of all marketing, communication and promotional plans
- Be the 'Go To' person for the assigned products
- Prepare, evaluate and report on annual and periodic performance, budgets and forecasts
- Evaluate and set product pricing, maintaining profitability
- Liaise with Technical and Regulatory Affairs in support of regulatory and legislative requirements for the product range, and communications associated with the range
- Assist in the identification of new products for relevant pillars
- Plan and implement new product launches, including:
Preparation of pre-launch documentation
Preparation of marketing materials
Launch timetable and logistics
Product training for all sales and customer service teams
Management of product post-launch
- Build and maintain a comprehensive competitor and market intelligence database for your products
- Contribute to the broader marketing of the business including attendance at and organisation of exhibitions
- Contribute fully as a member of the Marketing Team to the development and success of the whole business
- Undertake additional tasks as defined by the Line Manager and/or the Management Team

SCOPE:
The job scope is principally within the UK, but will occasionally require communications with our European partners.

SALARY: Up to £50K plus a competitive package.
(Basic salary negotiable depending on skills and experience)

Please contact Waheeda for more details.

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