Hanover wins brief with surgical products company Steris

Marketing Services

Hanover has been handed a new brief by surgical products company Steris covering healthcare comms and public affairs in the UK.

This is the first retained agency brief handed out by the client since the merger of the US-based Steris Corporation and the UK's Synergy Health back in November last year, reports PRWeek.

“Hanover has been selected as the retained agency for Steris, a leading developer of surgical products.“

Having emerged victorious following a three-way competitive pitch, Hanover will be tasked with engaging policymakers and NHS leaders in the UK, highlighting the role hospital specialty services can play in the provision of high-quality, safe and cost-efficient healthcare.

Gerry Reis, senior vice-president of government affairs at Steris, said: "We chose Hanover because of its in-depth understanding of the UK healthcare environment and good chemistry between our respective teams. We're looking forward to working with it to tell our story to key constituents."

Steris is one of the world's leading suppliers of surgical products, providing its offerings to customers across 60 countries worldwide.

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