Huntsworth has reported marginal revenue growth for 2015, despite Grayling and Citigate continuing to decline. The strong performance of its health arm ensured a growth in revenue of 1.5 per cent, even though the company failed to recover profits amid its restructuring process.
Operating profit at Grayling more than halved in 2015, dropping from 5.4 million pounds to 2.6 million pounds. Margins slid from 7.7 per cent to 4.2 per cent, although Huntsworth said margins "improved every quarter". The firm said Grayling was the focus of the majority of its restructuring activity in 2015, which included the closure of seven offices. It also merged its Grayling Brands arm with Atomic.
“Huntsworth sees revenue grow 1.5% despite Grayling decline.“
Operating profit at Huntsworth Health, the firm’s health-focused marketing services division, rose from 12.3 million pounds to 13.8 million pounds, although operating margin dipped from 20.5 to 19.1 per cent.
Huntsworth has put revenue growth in the division down to a combination of expanding key client relationships and "significant new client wins". Its top five clients delivered 29.4 million pounds of revenue in 2015, compared to 20.6 million pounds in 2014.