Little Red Rooster to handle UK comms for Computers Unlimited

Technology PR

Little Red Rooster has won a new PR brief with technology distributor Computers Unlimited after they successfully worked together last year.

The previous project, which took place in the run-up to Christmas 2014, saw the agency secure coverage across national, consumer electronics, lifestyle and interior titles, reports Gorkana.

“Little Red Rooster has been hired to deliver UK comms support for the technology distributor Computers Unlimited.“

As such, the client - which was was named a top-performing private company by the Sunday Times/Grant Thornton Top Track 250 in 2014 - has now selected Little Red Rooster as its UK comms partner.

The agency will continue to push select brands from Computers Unlimited's portfolio of more than 50 tech brands, which includes Adobe, Canton, Epson, Philips and Sonos, targeting technology, design and fashion media.

Clare Newsome, Computer Unlimited's content marketing and media manager, said: "We exclusively distribute a growing range of premium brands into top retailers, and needed a PR partner to further raise the visibility of those brands and their class-leading products."

The agency's roster of past clients includes high-profile brands such as Jaguar, Oxfam, Samsung, O2, Selfridges and Harrods.

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