Ketchum names new global corporate practice head

Marketing Services

Ketchum has appointed Rod Cartwright as the new director of its global corporate practice, a role he will assume on July 1st 2011.

Mr Cartwright will work with the media agency's senior corporate counsellors to expand its capabilities and services, building on its ability to deliver media relations, communications and public affairs guidance.

A former Hill and Knowlton employee, he served as a member of former prime minister Tony Blair's Labour Party staff and has been credited with aiding the growth of Ketchum Pleon's London corporate and public affairs practice.

He will succeed current global corporate practice head Rob Flaherty, who has been occupying the role in addition to his responsibilities as senior partner and president of Ketchum.

Ray Kotcher, Ketchum's chief executive officer, said: "Rod brings an impressive track record in corporate communications, public affairs and reputation management, nearly two decades of agency management experience and a true international mindset to this role."

This comes after the group named Amanda Sefton as the new managing director of its Ketchum Pleon healthcare practice last month, stating that she will be succeeding Susannah Knox in July 2011.

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