AXON launches new brand identity to reflect ambition

Healthcare Communications

AXON today launched a new brand visual identity to showcase its single-minded commitment to being ‘at the forefront of life-changing communications’. In recent months, the company has rolled out a new vision and purpose to ignite change in healthcare through the power of communication. AXON has translated this vision into a striking visual brand identity, with the X representing how we bring together diverse thinking to deliver impactful communications that enable our clients to reach and engage their audiences.

AXON brings together a range of service offerings to support clients in medical affairs, clinical studies, real-world evidence, marketing, advocacy, and communications, all underpinned by insights and creative strategy. What unites all of this is the ability to communicate a clear and compelling story using the right tools to reach the right audiences at the right time, to provoke meaningful change.

“In recent months, the company has rolled out a new vision and purpose to ignite change in healthcare through the power of communication.“

“In recent months, we have been working on defining a new vision and purpose for AXON to set us up for the future. One that is ambitious and confident. We are very proud of our new visual identity that reflects this vision,” according to Ralph Sutton, International Managing Partner, AXON.

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