Miranda Dini Appointed Global Healthcare Lead for AVENIR GLOBAL

AVENIR GLOBAL, one of the top 15 largest communications firms in the world, has more than 1,000 employees in key strategic markets across Europe/Middle East, the United States and Canada. Healthcare, which collectively represents more than 30% of the firm’s business, is the network’s largest sector.

Dini has been leading the AXON business in Europe since 2012, overseeing a tripling in size of the operation, and establishing AXON as one of the leading healthcare consultancies in London. Her new expanded role will involve spearheading cross-firm initiatives to further strengthen the global healthcare business across all the AVENIR GLOBAL brands, while also continuing to lead AXON in Europe.

“We work with healthcare clients in every one of our brands, providing a wide range of services, including insights, strategic planning, public relations, medical communications, clinical trial services, creative, branding and market access,” said Ralph Sutton, International Managing Partner, AVENIR GLOBAL. “Miranda has a deep understanding of the expertise within our firm and a proven track record for driving growth and collaboration. She is the ideal person to help orchestrate our network resources to deliver great results for our clients.”

The Canadian-headquartered independent firm, which has built a global powerhouse of specialist healthcare communications agencies, sets itself apart by encouraging all of its agencies to work closely together, providing the best possible teams to service clients.

“What I love about our firm is that we consciously collaborate, as we know we bring different strengths and expertise to the table. By putting our clients first, we don’t get caught up in bureaucracy or agency politics,” said Dini. “We focus on helping our clients effectively communicate the value of what they’re trying to achieve, by seamlessly bringing together deep experience, dynamic insights and diverse viewpoints to deliver breakthrough creative solutions.”

AVENIR GLOBAL brands include AXON, Cherry, Hanover, Madano, NATIONAL, Padilla and SHIFT.