Walmart International and Procter & Gamble have teamed up to raise awareness of the global water crisis through P&G’s Children’s Safe Drinking Water Program, which provides clean drinking water and education on hygiene and sanitation. The Program has thus far delivered over 4 billion litres of clean water to 90 countries with the aid of the P&G Purifier of Water packets, one packet of which can transform ten litres of dirty water in half an hour.
The 2019 global initiative started in February in Japan and South Africa, and will be joined by Argentina, China and India in March, with Canada, Chile, Costa Rica, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, and the United Kingdom participating from around June onwards. Walmart customers will be able to support its 1 purchase = 1 liter of clean water campaign in participating countries where Walmart exists, and P&G will provide one litre of clean water for every P&G product customers buy in the participating countries during the 2019 initiative. Together they hope to raise 100 million litres of clean water.
“P&G and Walmart collaborate on 2019 global clean drinking water initiative“
Mindy Sherwood, P&G-Walmart Global Vice President, said: “We are excited to work with Walmart on a global scale to bring awareness to the clean water crisis and expand the P&G Children’s Safe Drinking Water Program that has been transforming lives for nearly 15 years. Growing this partnership will enable us to positively touch and improve more lives and provide clean water that will help enable health, education and economic opportunities.”
JP Suarez, Executive Vice President & Chief Administration Officer, Walmart International, said: “Water scarcity is a significant challenge in many of the markets where we operate. As we continue to do our part to be good stewards of the environment and help people around the world live better, this global partnership with P&G will empower our customers and associates to make a greater impact in our communities.”