The role is covered in the following locations: Sunderland

Company Information

Our client is an independent creative, digital and design advertising agency that sparks and sustains successful brands for high-profile global clients in human and animal health and they're looking to expand their team with a new ambitious and motivated Medical Copywriter.
At the heart of their success is their supportive and collaborative team who love to be the best. Combining their expertise in marketing and life sciences, they have a deserved reputation for exceptional customer service and they pride themselves on gaining that all-important accolade together in their family-feel approach.

Role Overview

As Medical Copywriter, you will work within a dynamic team small enough to take full autonomy yet large enough to work on internationally significant projects. Developing and delivering high level medical copywriting services across IGNIFI's range of clients. You will be expected to craft compelling educational, informative and promotional content that is attractive, persuasive and scientifically/technically accurate for a range of audiences, communications objectives and media.

Key Duties and Responsibilities

" Adding insight and value to client briefings/meetings. Making time to research, consider & prepare to be seen as 'the expert in the room'.
" Developing a deep understanding of client data, products and therapy areas, convert/adapt into key messages and insightful, accurate copy that resonate with a range of different audiences (healthcare professionals and consumer).
" Support the development of content for new business development opportunities, playing an active role (with others) in the conversion of new clients at pitch/RFP stage.
" Develop creative and technical content across a varied portfolio, creating copy across multiple channels, including adverts, e-detailers, detail aids, leave pieces, brochures, conference materials, direct mail, emailers, websites, apps, training materials.
" Ensuring the delivery of high-quality work and service to encourage client retention.

Person Specification

The successful candidate will have relevant experience including:
" Education to degree standard in a medical/life sciences discipline
" Healthcare/life sciences industry or agency knowledge and experience
" At least 3 years demonstrable writing experience
" High level ability to craft compelling and insightful technical content across a range of topics, lengths, formats and audiences
" Excellent organisation skills, attention to detail, deadlines and estimating of time required
" A positive, pro-active attitude and ability to work well as part of a growing team
" A strong awareness and aptitude for marketing
" High standard of oral and written English and excellent communication skills
" Good financial/commercial awareness
" Computer literacy with main MS Office software


We offer you:
" City centre based 'home' (office) with free parking nearby
" Friendly, supportive and inclusive workplace
" Development, training and progression opportunities with regular reviews
" Unlimited access to Udemy online learning academy courses
" 25 days annual leave (plus bank holidays). Rising after 5 years' service - to additional holidays or the equivalent in salary increase
" Automatic enrolment into contributed IGNIFI Personal Pension & Group Life Assurance Schemes

09 Oct 2023

Holly Haynes

Recruitment Team Leader 01494 818 010

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medical communications    brand communications    promotional    sell    product    digital    online    print    marketing    copywriter    brand awareness    advertising    text    education