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Covering the following locations: Brighton, Guildford, Portsmouth, Reading, Southampton

Role: Patient Organisation Liaison Mgr/Associate Director :

Location : Head Office, Basingstoke - Hampshire

This role will also require extensive travel to both European and US destinations

EMEA Public Affairs and Health Economics team :
(the position reports to the Senior Director for Market Access and Public Affairs)

The Patient Liaison is responsible for leading the development of the strategy for building and maintaining Shire's HGT relationships with key patient organisations, individuals and families, with genetic diseases in Lysosomal Storage Diseases and Angiodemia.

Responsibilities:
" Build strong alliances, excellent communication and collaborations with key pan-European Patient Organizations such as the Fabry International Network (FIN), Hereditary Angioedema Association (HAEA), and EURORDIS;
" Work closely with the EMEA Brand Team to understand business plans and develop integrated strategies regarding in-line and launch products:
- Conduct market research to inform the patient communication strategy which will enhance patient satisfaction and improve access to information, support and services;
- Support execution of patient programs and communication strategy, including development of websites and online capabilities;
- Work with vendors, Corporate Communications, Legal/Regulatory, and Business Units to develop, obtain approval, and disseminate messages as appropriate;
- Lead Shire HGT's presence at key Patient Meetings
" Work cross functionally with the appropriate internal stakeholders, including Medical Affairs, to develop a strategy that coordinates Shire HGT's approach to sponsorships, charitable donations and free goods programs in the EMEA region. Report on these activities to internal stakeholders and develop appropriate communications for external audiences that summarize the extent and the benefits of these activities;
" Determine priorities and align the internal organization during the long range planning (LRP) process to ensure that the appropriate budgets can support Patient Organization communications, programs and tactics;
" Participate in cross functional access and reimbursement meetings to facilitate greater organizational understanding of Patient Organizations needs during the development of value presentations and dossiers.

Key Skills and Competencies:
" Global and cross-boundary communication: Excellent interpersonal multicultural (mainly European) communication skills with internal colleagues and with external suppliers, agencies and partners
" Energy and Drive: Able to grow personally as the company grows
" Judgement & Decision making: Able to set out and evaluate strategic options and draw conclusions without 100% information
" Flexible outlook: Able to work in a continuously changing environment and able to travel when necessary (at least 30% travel component).
" Accountability and Ownership: Strong planning and organizational ability
" Builds authentic relationships: Able to build trust and form effective relationship with a wide range of stakeholders inside and outside the company

Internal and External Contacts:
The role requires working closely with country based commercial units to ensure effective execution

INTERNAL
" Head of Marketing, Public Affairs and Reimbursement, EMEA
" Sr Dir Public Affairs and Health Economics, EMEA
" Dir Pricing and Reimbursement
" Global and Regional Heads of Marketing
" Global and Regional Product Managers
" Global Outcomes Survey Group
" General Managers, Area Directors & Area Managers of SHGT EMEA operations
" Product Managers SHGT operations (where applicable)
" Conference Coordinator, EMEA
" Medical Affairs Director, EMEA

EXTERNAL
" Key patient organisation representatives for assigned brand and franchise
" Key country contacts in Marketing Partner organisations
" Marketing agencies
" European KOLs relevant to therapeutic areas


Job Package

Competetive package.

Person Profile

Experience working with patient organisations is crucial for this position.

Marketing experience is not essential, because we would consider anyone who is currently involved in (ideally national and international) patient organisation liaison within their current role, this could be a Medical Science Liaison

Education and Experience Requirements

*Degree-qualified in a scientific discipline (preferably life-sciences), an MBA is desirable
*A minimum of 5 years Pharmaceutical Marketing experience including both national and international patient organisation Liaison and Product launch experience - preferably on an international basis
*Experience of working with complex therapies or rare diseases would be an advantage especially if gained in an emerging BioPharmaceutical company i.e. where systems and roles are in constant evolution.
*Ideally, fluent in at least one other major European language other than English


Interview Process

2 / 3 stage process

See more jobs from Shire Pharmaceuticals Group Plc
Shire Pharmaceuticals Group Plc
* Salary Guide
£50,000-£70,000
Hampshire
Job Ref: 36796

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