Seven Seas study highlights difficulties of childcare

Seven Seas has published a new study that illustrates the challenges faced by parents that wish to ensure their children are as healthy as possible.

A survey of 2,000 mothers carried out by the company's Haliborange brand shows that more than half of those polled struggle to cope with the number of daily tasks they need to perform.

As such, four in ten mothers feel this lack of time means they need to compromise on the health and wellbeing of their kids, while six out of ten working mums have developed time-saving methods to circumvent the problem.

Dr Emma Derbyshire, an independent nutritionist, said: "A few small changes, like swapping biscuits for a piece of fruit or considering a children's multivitamin supplement if your child is a fussy eater, can help support your child's health and wellbeing."

Seven Seas is currently running Haliborange adverts alongside the ITV National Weather broadcasts as part of a 13-month agreement signed earlier this year.