Edelman appoints new UK StrategyOne head

Edelman has announced the appointment of James Turner as the new UK managing director of its insights and analytics subsidiary StrategyOne.

Mr Turner will head up the organisation's research division in the UK and will lead an analytics team that offers measurement, digital research and media monitoring services.

He joins the organisation from a board directorial role at ICM, while his previous positions include that of director of research communities for FreshMinds and head of research at BT.

This appointment comes at a time when StrategyOne is experiencing rapid European growth, working with clients such as GE, Norton, Shell, Starbucks and BDO International.

Laurence Evans, StrategyOne's president of international operations, said: "The UK is a vital hub for both Edelman and StrategyOne growth and James, who is highly regarded in the UK research world, will help both organisations take evidence-based communications to the next level."

Earlier this month, Edelman received a record number of nominations ahead of the prestigious European SABRE Awards, which take place at the end of May 2012.