Call Us Contact Us
+44 1494 818 000     Online Enquiry
Lines open
Monday to Thursday
08:30 to 18:00
Friday
08:30 to 17:30
Pharmaceutical | Medical Devices | Scientific | Consumer Healthcare | Dental | Animal Health
Healthcare Communications | Pharmaceutical Executive | Medical Executive | Tech PR | Scientific Executive
         
Latest Jobs
Exclusive vacancies may not be shown here, please contact on +44 or for more information.
Have you registered?
Once you register you can see additional job details, save jobs, track your applications and manage e-lert preferences.

Register now
Testimonials
I could not speak more highly of Zenopa for all the help and advice they have given me on how to strengthen my candidacy enabling me to get my foot in the door of medical communications.
Sofia, 2014

CooperVision to introduce new brand identity

5 April 2011 00:00 in Pharmacy Supplier News


CooperVision has announced plans to introduce a new corporate brand identity over the next few months.

The prescription contact lens manufacturer has allied with strategic branding firm Siegel and Gale to create a colourful new watermark logo, designed to convey CooperVision's commitment to scientific excellence, comfort and vibrancy.

It will be introduced as part of an eye care practitioner trade campaign for the company's Biofinity product range, before being rolled out across all CooperVision packaging and online properties.

According to the firm, this updated branding reflects a new commitment to corporate growth, based on the expansion of some of its most popular product lines.

John Weber, president of CooperVision, said: "In developing this new positioning we harnessed the momentum from 2010 and coupled it with a strong product pipeline ... to create a platform that brings a refreshing perspective to the market."

Earlier this year, the firm announced the US introduction of its Avaira Toric silicone hydrogel lenses, which are designed for patients with astigmatism.ADNFCR-8000103-ID-800488079-ADNFCR

Other news stories from 05/04/2011

Related news

Read more in the Zenopa News Archive

How this news is generated

Story collated for Zenopa by the Axonn News Agency



                    
© Copyright 2014 Zenopa Ltd