| Apply |
Ring Gemma on 01494 818 027 to register to register with Zenopa or find out more about this position,
or you can apply online:
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| Job Description |
Title : Account Manager
Location : Embankment, London.
Role : As Account Manager, you will have responsibility for the day to day running of your accounts. You will be expected to have an appreciation of the overall strategic direction of the brand and to attend face to face client meetings/briefings/presentations of creative ideas and tactical plans.
* In joining this agency as Account Manager, you will become part of a specific account group. The accounts that you would work on are to be confirmed but will be within one account group and therefore, you will ultimately report to the appropriate Group Account Director.
* In house, you will have responsibility for managing the flow of work for campaign materials, evaluating creative and providing constructive feedback to ensure work meets with its objective.
* You will have responsibility for managing the financial status of your accounts including budget reconciliations and estimates.
* You will be expected to identify potential for organic growth within the existing client business as well as providing direction and guidance for Account Executives you may work with.
Appraisal Criteria :
1.Client Management
· understands and is able to share the agency’s beliefs, values and USP, and how these relate to the clients’ aspirations.
· understands the strategic vision for the brand(s), contributes to and initiates discussions on
strategy.
· demonstrates credibility through up to date knowledge of developments e.g. on going research, press cuttings, competitor analysis.
· initiates discussions to identify brand development opportunities e.g. piggy-back campaigns.
· client seeks opinions, invites to meetings , conferences etc.
· client trusts judgement on creative solutions.
· able to identify the key issues/needs to client.
· manages client expectations - what is possible, by when, what cost; educates client on agency processes
2. Managing People
· co-ordinates in-house team performance to achieve schedules.
· gains commitment to schedules through discussion and negotiation.
· can get urgent/unplanned work done due to trust and respect from in house team.
· recognises the needs of different
· keeps calm, does not create crises for others.
· has respect for and from others.
· is realistic about what can be achieved,- time frames, capacity, capability.
· advises and coaches Account Executive to develop potential
3. Communication
· writes creative briefs which are thought through and appropriate, for example i)identify the priority issues, the right amount of information ii)contain focused, crystal clear and important messages iii)describe what people will do, by when, iv)do not dictate the creative route, but are single minded about what is needed
· assesses creative work against brief, gives rational objective feedback.
· presents/sells creative work with enthusiasm and confidence (‘owns’ the finished work).
· able to ‘defend’ creative work against original brief with objectivity and sound understanding of the function of brands.
· informs client of costs at every stage.
· informs Director/GAD on account status and developments.
4. Financial and Commercial
· is aware of individual client revenue/income budget and current performance.
· compiles estimates to maximise income/profitability (margins, hours, production costs etc.).
· commercially responsible i.e. understands the impact of actions/decisions on the efficiency of the agency e.g. excessive time spent on brand, couriers,, changes/corrections to artwork.
· estimates are always current, reflecting changes.
· understands the impact of decisions on other departments
5. Personal Skills and Attributes
· organises own time to achieve deadlines, prioritises tasks within given time frames
· clear communicator, honest and fair with colleagues.
· understands production processes; explains processes to clients; recognises needs of internal departments.
· knows when to ask for help.
· manages confrontational situations con |
| Person Profile |
Candidates :
* Experience in healthcare advertising agency required.
* May consider strong Account Managers or Senior Account Executive's from PR/Med Ed background.
* Degree level qualifications, ideally within Life Science. |
| Job Package |
Highly competitive package |
| Interview Process |
2 Stage Recruitment Process - 2nd stage to involve presentation |
